6.1 Define and Describe Merchandising Operations
What is a Merchandising Business?​
A merchandising business is a business that buys finished goods and resells them to customers. The business doesn't manufacture the goods; it purchases them from suppliers and sells them at a markup.
Key Characteristics:
- Buys finished goods (inventory)
- Sells those goods to customers
- Primary revenue source is sales of merchandise
- Must track inventory (goods on hand)
- Must calculate cost of goods sold
Types of Merchandising Businesses​
Retail Businesses:
- Sell directly to end consumers
- Examples: Clothing stores, grocery stores, electronics shops
- Luxembourg examples: Fashion boutiques, supermarkets, specialty stores
Wholesale Businesses:
- Sell to other businesses (retailers, restaurants, etc.)
- Examples: Distributors, suppliers
- Luxembourg examples: Food distributors, beverage wholesalers
E-Commerce Businesses:
- Sell goods online
- Examples: Online retailers, marketplaces
- Luxembourg examples: Online shops, Amazon sellers
Mixed Businesses:
- Combine service and merchandising
- Examples: Restaurants selling retail items, service businesses with product sales
- Luxembourg examples: Restaurants selling wine, cafes selling coffee beans
Merchandising vs. Service Businesses​
Service Businesses:
- Provide services (not goods)
- Revenue from services rendered
- No inventory (or minimal supplies)
- Examples: Consulting, accounting, legal services
Merchandising Businesses:
- Sell goods (inventory)
- Revenue from sales of merchandise
- Must maintain inventory
- Must calculate cost of goods sold
- Examples: Retail stores, wholesale operations
Mixed Businesses (Like Marie's Restaurant):
- Provide both services and sell goods
- Must account for both separately
- Service revenue and merchandise sales
- Service expenses and cost of goods sold
The Merchandising Income Statement​
Merchandising businesses have a different income statement structure than service businesses:
Service Business Income Statement:
Revenue
- Operating Expenses
= Net Income
Merchandising Business Income Statement:
Sales Revenue
- Cost of Goods Sold
= Gross Profit
- Operating Expenses
= Net Income
Key Difference: Merchandising businesses must calculate Cost of Goods Sold (COGS), which represents the cost of inventory that was sold during the period.
Cost of Goods Sold​
Cost of Goods Sold (COGS) is the cost of the merchandise that was sold to customers during the period.
Formula: Cost of Goods Sold = Beginning Inventory + Purchases - Ending Inventory
Components:
- Beginning Inventory: Inventory on hand at start of period
- Purchases: Goods purchased during the period
- Ending Inventory: Inventory on hand at end of period
Example:
- Beginning Inventory: €10,000
- Purchases: €30,000
- Ending Inventory: €12,000
- Cost of Goods Sold: €10,000 + €30,000 - €12,000 = €28,000
Gross Profit​
Gross Profit is the difference between sales revenue and cost of goods sold. It represents the profit from selling merchandise before operating expenses.
Formula: Gross Profit = Sales Revenue - Cost of Goods Sold
Example:
- Sales Revenue: €50,000
- Cost of Goods Sold: €28,000
- Gross Profit: €50,000 - €28,000 = €22,000
Gross Profit Margin: Gross Profit Margin % = (Gross Profit Ă· Sales Revenue) Ă— 100
Example:
- Gross Profit Margin: (€22,000 ÷ €50,000) × 100 = 44%
Inventory​
Inventory (also called merchandise or stock) consists of goods held for sale in the ordinary course of business.
PCN Classification: Class 3 (Inventory Accounts)
- 321000: Merchandise (Marchandises)
- 320000: Finished Goods (Produits Finis)
- 300000: Raw Materials (Matières Premières)
For Retail Businesses:
- Use 321000: Merchandise
For Restaurants:
- Food ingredients: May use 300000 (Raw Materials) or 321000
- Retail items (wine, merchandise): Use 321000
Luxembourg Context​
Common Merchandising Businesses in Luxembourg:
- Retail clothing stores
- Supermarkets and grocery stores
- Electronics and appliance stores
- Restaurants with retail sales
- E-commerce businesses
- Wholesale distributors
Luxembourg Compliance Note:
In Luxembourg, merchandising businesses must:
- Maintain inventory records according to PCN (Class 3)
- Value inventory properly (FIFO, weighted average)
- Calculate cost of goods sold accurately
- Apply correct VAT rates to different merchandise types
- File accurate financial statements with RCS
Think It Through​
Marie's restaurant serves meals (service) but also sells wine bottles and coffee beans (merchandise). How should she account for these differently? What accounts would be involved for each type of sale?